Semantic Core
Free tool · 01

Free search-intent classifier

Paste a list of search queries — AI will classify each one: commercial, informational, navigational, transactional or mixed. Up to 20 queries at once, no signup needed.

Max 20 queries at a time. Each one up to 200 characters.

How to use

  1. 1Collect your search queries — export from a keyword tool, ideas off the top of your head, phrases from the search bar. One per line.
  2. 2Hit «Classify intent». In 10–20 seconds each query gets an answer: what the person behind it wants.
  3. 3Use the answer to decide what page the query needs. «Commercial» → product page or category. «Informational» → article. «Transactional» → landing with an action button.
  4. 4If you get «Mixed» — the query is ambiguous. Refine it or build a page that covers both options.

Limits. Up to 20 queries per run, each up to 200 characters. 10 runs per day per device. Sign in for higher limits: 10 (free) / 50 (Solo) / 150 (Plus) / 500 (Agency).

What the intents mean

Commercial
User is ready to buy or choosing a product/service. Highest-value queries for commercial sites.
Informational
User is looking for information or an answer. Target queries for blogs and content marketing.
Navigational
User is looking for a specific site or brand. Usually goes to someone they already know.
Transactional
User wants to perform a specific action — download, order, watch a video.
Mixed
Query with multiple possible intents. Needs context from the page to disambiguate.

FAQ

What is search intent?
It’s the intention behind a query: the person wants to buy, to understand, to find a specific site, or to take an action. The same words can hide different intentions.
Why does intent matter more than search volume?
You can pick a query with thousands of impressions and miss the intent — then you get no traffic. Intent first, volume second.
How many queries can I classify for free?
Up to 20 per run and 10 runs a day without signing up. Limits are higher once you log in.

Read more: Search intent: why it matters more than volume